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HubSpot compiled several amazing statistics related to social selling (15 Social Selling Stats That Will Inspire You to Take Action).  Here are a few:

  • Sellers who use social selling are 3X as likely to achieve their quota (LinkedIn)
  • 78% of salespeople using social media perform better than their peers (Forbes)
  • 62% of salespeople who do not use inbound social selling miss their quotas (Aberdeen)
  • IBM increased their sales by 400% due to their inbound social selling program (IBM).

Here’s a short recording from a webinar I recently conducted showing the three steps to take to be successful: