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Executive Leadership

Optimizing Your Sales Operation

Many Sales Executives are concerned about the culture within their sales operations. Inaccurate forecasts, the huge push at quarter-end and year-end to close deals, inconsistent pipelines, turnover of top performers, and managers selling instead of managing are just some of the characteristics of a poor sales culture that results in an underperforming operation.

Most inherit and simply “live with it” because they are uncertain about how to achieve the sustainable performance that a positive, proactive sales culture can help them achieve.

Create the High-Performance Sales Environment®

We help Sales Executives Create the High Performance Sales Environment®. This results in a sales culture that yields results for Executives that are highly predictable, measurable, and can be sustained, even in down markets.

Further, Executives are able to create an environment where they can see continuous and measurable performance improvement across the entire sales organization.

The investment made to Create the High Performance Sales Environment® not only means consistent sales, sales management, and executive processes, but long-term metric-based performance improvement along with proven increases in revenue along with reduced cost of sales.

Create the High Performance Sales Environment®


Identify areas within your sales operation (and the organizations that interface with it, such as Marketing) where you may have suboptimal performance.  We then determine the course of action required to rectify those problems.

Based on areas identified with suboptimal performance, develop a roadmap to the creation of the High Performance Sales Environment®, where you can confidently achieve growth objectives, achieve predictable results, and help sellers and sales managers measurably improve their performance.

  • Identify the role Executives play in driving the Environment top-down.
  • Provide a straightforward approach to implement processes for sellers and sales management.
  • Produce a roadmap to measurably improve skills across the operation.
  • Identify the predictive metrics needed to determine where performance gaps exist, which will subsequently be tracked to fine-tune the operation as we proceed.


Typical Audience at an Executive Leadership Program

Executives (typically CEO, CFO, VP of Sales, VP of Marketing, VP of Human Resources, Corporate Counsel, etc.)

Blending three silos into one Organization and closing the year strong…represented a tremendous challenge. The professionals at Adventace complimented our tremendous work ethic, professionalism and high quality of work. They have been a valuable asset to our sales team.  The sales methodology conveys professionalism in letters of understanding and provides a consistent means to uncover critical business issues that will lead to additional service offerings. Consistent tools help sales managers to work more closely with AE’s in personal development. Don O'Brien

EVP of Sales, SunGarad Availability Services


Increase in Product Sales


Improvement in Performance Metrics


Increase in Pipelines


Increase in Contract Values