About Aldon Computer Group

Aldon Computer Group, now a business unit of Rocket Software, develops, manufactures, licenses and supports software change management products for the enterprise application lifecycle management (ALM) and software change management (SCM) markets.

Objectives

Ronald Putt, VP of Sales, had the overall objective of creating a highly productive sales culture.  He said he needed a way:   

• To ensure that his Board and Executive team were aligned with his sales operation to optimize their support. and culture to fully support his sales operation. 
• To achieve Aldon’s aggressive growth goals, and do so in a measurable and sustainable fashion.

• To help his sellers better align with their buyers, make effective calls above the power line, develop needs with Aldon’s differentiators, win deals when they were not first in, and better manage, qualify, and shorten sell cycles. 

Adventace Programs

We provided Ron with our:

• Executive Leadership program to align his Board and Executive team.
• High Performance Sales Management to help Ron and his management team with coaching effectiveness.
• Selling Complex Solutions for his entire team.
• Field Adoption program, where we made sure that he and his team were effectively assessing opportunities, balancing pipelines, using predictive metrics to identify seller skill deficiencies, and then helping those sellers improve those skills.