+1 724-443-2383 information@adventace.com
Top 20 Sales Technology Solution Providers 2019

Top 20 Sales Technology Solution Providers 2019

Because of the capabilities and impact of the Adventace Sales Management System, we have been nominated as one of the Top 20 Sales Technology Solution Providers 2019 by CIO Review.  They said, “Like any other arena, the Sales Technology landscape is flooded with...
9 Problems Creating the Sales Enablement Gap

9 Problems Creating the Sales Enablement Gap

The Sales Enablement Effectiveness Gap In their joint study Heinz Marketing and Highspot concluded that, “New research shows a massive gap between the importance and effectiveness of Sales Enablement.”   They affirmed that gap in their follow up study when they said,...
Why Granular Content Matters for Effective Sales Enablement

Why Granular Content Matters for Effective Sales Enablement

A key element of sales enablement is providing sellers with relevant and useful content in a timely manner during the sales process. And most sales organizations spend a lot of time and effort to do just that. However, according to SiriusDecisions, “60 to 70 percent...
Leading Vs. Laggard Sales Performance Metrics

Leading Vs. Laggard Sales Performance Metrics

Laggard Metrics  Many sales organizations manage only to “laggard” performance metrics, such as quota achievement. And yes, we all know and agree that quota achievement is very important. However, in terms of improving a sales professional’s performance, it is a...
10 Best CEO’s of 2018

10 Best CEO’s of 2018

We are pleased to announce that Bob Junke, Adventace CEO, was recently nominated by Industry Era magazine as one of the “10 Best CEO’s of 2018.”  Industry Era based its selection on the “CEO’s vision, philosophy, experience and unique...
Are You Running a “Level 4” Sales Operation?

Are You Running a “Level 4” Sales Operation?

Research Identifies 4 Performance Levels Understanding What Your Sales Manager Is Up Against is a compelling research report by Barry Trailer and Jim Dickie, published by the Harvard Business Review. In this report, the authors provide critical insight into the...
Using Gap Analysis to Optimize Partner Performance

Using Gap Analysis to Optimize Partner Performance

The Challenge Managing partners whose sales people you don’t control while making aggressive revenue targets may seem like an oxymoron. But lets take a look at Gap Analysis, one of a set of important tactics at the channel manager’s disposal. Develop a...
Six Key Sales Opportunity Qualifiers for Managers

Six Key Sales Opportunity Qualifiers for Managers

Here are 6 key questions you should ask your sales people early and often: Have you identified a clear CRITICAL BUSINESS ISSUE driving the need to act? Have you developed a clear vision of a SOLUTION in the mind of your prospect? With that, can you establish a clear...
Podcast – Sales Enablement Defined

Podcast – Sales Enablement Defined

Recently I was asked by the Sales Enablement Society (“SES”) to offer my definition of sales enablement, as an alternative to the one the Society’s Definition Working Group came up with.  The article I wrote was then published on their website and in various sales...
The Definition of Sales Enablement

The Definition of Sales Enablement

Recently I had the honor of being asked by the Sales Enablement Society (“SES”) to offer my definition of sales enablement, as an alternative to the one the SES Definition Working Group came up with.  My definition follows, along with the reasons for it and...
Research Sets High Water Mark for Sales Operations

Research Sets High Water Mark for Sales Operations

The researchers categorized companies into four levels based on varying degrees of process utilization. The four levels were: 1. Organizations who lack a standard process, 2. Organizations who have adopted a process but don’t manage to it, 3. Organizations who...
Opportunity Assessment

Opportunity Assessment

Opportunity assessment is perhaps the most important function that first line sales managers should perform. It is the process of evaluating a seller’s opportunities against six key qualifiers to proactively identify and rectify problems, both with the opportunity...