Custom sales programs for both point solutions and complex solutions, combined with both our sales management and channel management programs, resulted in a 200% to a 647% increase in sales across four key product lines.
Our metrics, including as high as a 647% increase in sales, are quite compelling, and reveal the value of and retention from the certification programs.
SolidWorks, a global software company, provides engineers and design teams with complete, intuitive 3D software solutions that help their clients transform innovation into business success. More than 1,723,900 product designers and engineers, representing 157,100 organizations worldwide, use SolidWorks.
SolidWorks had aggressive growth targets and the added challenge of selling its products through a global network of 450 Value-Added Resellers with over 2,000 sales people in 71 countries.
To achieve these targets we worked with Mr. Lutz Feldmann, SolidWorks’ Worldwide Sales Certification Program Manager, to develop and deliver sales certification levels for sales people. Here is a brief description of each:
Level 1 – CSSP (Certified SolidWorks Sales Professional)
- Adventace Selling Point Solutions program
- Designed to help sellers improve sales in their ‘core’ marketplace
- Product know-how focused on SolidWorks CAD
Level 2 – CSSSP (Certified SolidWorks Solution Sales Professional)
- Adventace Selling Complex Solutions program
- Targets major account management
- Broader product know-how
Provided below is the success that SolidWorks achieved as a result of our programs.
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Increased Sales: Design Product
Increased Sales: Simulation Product
Increased Sales: Engineering Management Product