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Sellers Must Provide Customer INSIGHTS to Win Buying Committee Sales. Most Don’t. Here’s How!

Sellers Must Provide Customer INSIGHTS to Win Buying Committee Sales. Most Don’t. Here’s How!

by Bob Junke | Apr 4, 2022 | Blog

The Corporate Executive Board found that salespeople engaged in B2B selling must now sell to buying committees with an average of 5.4 buyers.  Corporate Visions reported that 74% of buyers choose the sales rep that was first to add value and insight.   % Buyers Choose...

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