HubSpot compiled several amazing statistics related to social selling (15 Social Selling Stats That Will Inspire You to Take Action). Here are a few:
- Sellers who use social selling are 3X as likely to achieve their quota (LinkedIn)
- 78% of salespeople using social media perform better than their peers (Forbes)
- 62% of salespeople who do not use inbound social selling miss their quotas (Aberdeen)
- IBM increased their sales by 400% due to their inbound social selling program (IBM).
Here’s a short recording from a webinar I recently conducted showing the three steps to take to be successful: